Mercury Luggage Sondrio Leather Garment Bag,Brown

Mercury Luggage Sondrio Leather Garment Bag,Brown
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The 2007-2012 World Outlook for Leather, Textile, Vinyl, and Plastic Suitcases, Briefcases, and Garment Bags

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The 2009-2014 Outlook for Leather, Textile, Vinyl, and Plastic Suitcases, Briefcases, and Garment Bags in the United States

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The 2009-2014 Outlook for Leather, Textile, Vinyl, and Plastic Suitcases, Briefcases, and Garment Bags in the United States
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This econometric study covers the latent demand outlook for leather, textile, vinyl, and plastic suitcases, briefcases, and garment bags across the states and cities of the United States. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across some 13,000 cities in the United States. For each city in question, the percent share the city is of it's state and of the United States is reported. These comparative benchmarks allow the reader to quickly gauge a city vis-a-vis others. This statistical approach can prove very useful to distribution and/or sales force strategies. Using econometric models which project fundamental economic dynamics within each state and city, latent demand estimates are created for leather, textile, vinyl, and plastic suitcases, briefcases, and garment bags. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved.

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The 2006-2011 World Outlook for Garment Bags and Suit Bags with Outer Surface of All Textile or Mostly Textile Materials

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The 2006-2011 World Outlook for Garment Bags and Suit Bags with Outer Surface of All Textile or Mostly Textile Materials
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WHAT IS LATENT DEMAND AND THE P.I.E.?

The concept of latent demand is rather subtle. The term latent typically refers to something that is dormant, not observable, or not yet realized. Demand is the notion of an economic quantity that a target population or market requires under different assumptions of price, quality, and distribution, among other factors. Latent demand, therefore, is commonly defined by economists as the industry earnings of a market when that market becomes accessible and attractive to serve by competing firms. It is a measure, therefore, of potential industry earnings (P.I.E.) or total revenues (not profit) if a market is served in an efficient manner. It is typically expressed as the total revenues potentially extracted by firms. The “market” is defined at a given level in the value chain. There can be latent demand at the retail level, at the wholesale level, the manufacturing level, and the raw materials level (the P.I.E. of higher levels of the value chain being always smaller than the P.I.E. of levels at lower levels of the same value chain, assuming all levels maintain minimum profitability).

The latent demand for garment bags and suit bags with outer surface of all textile or mostly textile materials is not actual or historic sales. Nor is latent demand future sales. In fact, latent demand can be lower either lower or higher than actual sales if a market is inefficient (i.e., not representative of relatively competitive levels). Inefficiencies arise from a number of factors, including the lack of international openness, cultural barriers to consumption, regulations, and cartel-like behavior on the part of firms. In general, however, latent demand is typically larger than actual sales in a country market.

For reasons discussed later, this report does not consider the notion of “unit quantities”, only total latent revenues (i.e., a calculation of price times quantity is never made, though one

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